Stéphanie Valenzuela
Benoît Poirier
Alexis Sananikone
Aurore Bruna
Key points:
- Multiple methods of payment when booking on the site
- Offer complimentary incentives/discounts when booking on the site
- Develop the portfolio of languages to make it accessible to a larger number of future guests (especially in order to address emergent markets such as China, Russia, Brasil...)
- Create a mobile site
- Develop a regional platform of booking with other hotels in order to reduce booking costs
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